Yesterday in NYC, fashion editors were invited to a colorful surprise at the Four Seasons Pool Room for Target’s announcement that their next designer collab will be a Lilly Pulitzer collection.
Available exclusively at all Target stores in the U.S. and on Target.com on April 19, the 250-piece collection includes apparel, accessories and shoes for women and girls, as well as home accents, outdoor entertaining accessories, beach gear, travel essentials and more. The limited-edition collection features 15 exclusive prints, created by Lilly Pulitzer artists specifically for this collaboration in a modern interpretation of Lilly’s exuberant prints and patterns.
We snagged a few photos from the Press Event below – and are fingers crossed on the cute beach slingback chairs and the home & entertaining items.  I personally gave up wearing and dating loads of Lilly looks when I left the Kappa house many many moons ago, but I know there are hundreds of scoop fans of all ages for this classic style.  We will keep you 100% in the loop on this one ladies.
